David Field CEO of Entercom Pulls All Streams from TuneIn for Radio.com Exclusivity
Today, I am pleased to announce that Radio.com will become the exclusive digital platform for all of Entercom’s radio stations. During July and August, we will remove our stations from TuneIn to drive all digital listening of our outstanding stations, shows, and personalities to our own Radio.com platform. The transition dates are July 6th for the legacy Entercom stations and August 1st for the legacy CBS stations.
One of the benefits of our scale and the quality of our brands and content is the ability to compete effectively in the rapidly growing digital audio sector. As the nation’s #1 creator of live, original, local audio content with a lineup of 235 outstanding stations, and the country’s unrivaled leader in news and sports radio, we have assets no other company can match and an enviable reach of over 112 million listeners per month plus tens of millions more on our digital and social platforms.
Beginning this week, we will be significantly ramping up our efforts to drive our listeners and others to download and use Radio.com, particularly those who have been enjoying our local brands on TuneIn. We are fortunate to own Radio.com and believe it is an outstanding brand name to build around. In order to elevate consumer awareness of Radio.com and drive downloads, we will be increasing our on-air and off-air promotion. As part of that effort, we will be embracing Radio.com on all of our stations, identifying them on-air as “a Radio.com station”.
This is an exciting day for Entercom as we take a big step forward to becoming a leading player in digital audio. Once again, we are playing offense. And with our #1 position in creating outstanding, proprietary local audio content, we are well positioned for success.
Let’s make sure we all do our part to ensure that every one of our fans become regular users of Radio.com when listening to or engaging with our stations on mobile devices, computers or smart speakers.
These are some of the former CBS owned stations that are available on the radio.com app.
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