Radio One Promotes Ernest Fears, III to Director of Sales for Washington D.C.

Radio One, the radio division of Urban One, Inc., has named Ernest Fears, III the new Director of Sales for Washington, D.C.  In this new position, Fears will provide leadership for Radio One D.C. and will oversee the market’s sales efforts.

Fears will be transitioning from his position as General Sales Manager to the Director of Sales for Radio One’s Washington, D.C. five-station cluster. As General Sales Manager, Fears was responsible for Agency, Auto, and Government Initiatives and served as the cluster’s GSM. As Director of Sales, Fears will focus on the management and growth of the sales force and will oversee key clients. His focus will be on maximizing the monetization of the market’s assets.

Throughout his career, Fears has driven over 800 million dollars in billing for major media companies like ABC, CBS, and most recently, Radio One.  Over the last five years, he has matriculated through the ranks of Radio One, holding the positions of Account Executive, Local Sales Manager, and most recently General Sales Manager.  In the past five years, Fears has led the local team to revenue levels that have not been duplicated in over a decade.

Fears is a true leader with 40 years of experience in the industry. He has proven success in strategic thinking, team building, creative solutions, marketing partnerships, and revenue generation.  Fears is also one of the founders of the Media Sales Institute, sponsored by the National Association of Broadcasters.

“During my 40 years in the business in the DC Market, I’ve had the chance to work with so many professionals that I have learned from. If not for them, I would not stand where I am today. I look forward to paying forward the help and guidance that I received to my team and their clients.” said Fears.

Jeff Wilson, Senior Regional Vice President, adds, “For decades, Ernie has been one of the most respected leaders in Washington DC media.  But today, we celebrate his leadership and innovation moving forward as we blaze new trails while creating unprecedented solutions for our business partners.”