The Breakfast Club's Numbers on Netflix are NOT What They Expected
“Netflix reportedly spent millions bringing major podcasts to its platform, but early reports suggest engagement has been lower than expected. Why? Because distribution is only half the equation.
Consumer behavior is the other half. People don’t wake up and suddenly change years of habits because a platform signs an exclusive deal. They go where they’ve always gone”. - from DaMizza Check out the rest of his thoughts on the Instagram post below.
If you are a follower of the Breakfast Club on YouTube, you now know they are now teasing the first few minutes of an interview on YouTube as they prompt viewers at the end to go to Netflix to see the full interview. Are they changing the habits of their viewers?
This comes as Charlamagne and Lauren LoRosa appeared on The View. But before they wrapped up the segment, they discussed their move to Netflix with a full promotional graphic to encouraging the audience to view them there.
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